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The Next Big Strategic Play: Cybersecurity as a Competitive Advantage

 

 

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Source
Journal of Information Systems Security
Volume 19, Number 2 (2023)
Pages 115–132
ISSN 1551-0123 (Print)
ISSN 1551-0808 (Online)
Authors
Tamara Schwartz — York College of Pennsylvania, York, USA
Jose Ignacio Parada — Sloan School of Management-Massachusetts Institute of Technology, Cambridge, USA
Fred Cohn — Schneider Electric, Boston, USA
George Wrenn — Bain & Company, Boston, USA
Keri E. Pearlson — Sloan School of Management-Massachusetts Institute of Technology, Cambridge, USA
Publisher
Information Institute Publishing, Washington DC, USA

 

 

Abstract

In a world of increased cyberthreats, cybersecurity is still viewed as a necessary infrastructure cost delegated to the IT team. This research seeks to disrupt that paradigm by exploring how cybersecurity can create a strategic advantage. Theory building case study is combined with a theoretical synthesis of Porter’s Five Forces and Cusumano’s six principles of staying power to propose four strategies to achieve a competitive advantage with cybersecurity for those leaders brave enough to embrace the opportunity.

 

 

Keywords

Cybersecurity, Competitive Advantage, Staying Power, Strategic Opportunity.

 

 

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